Google Ads Expert in Barcelona for local businesses

"Clicks" are the noise, but it's the conversions that matter.

I create and optimise Google Ads campaigns that will help you generate more:

  • + Customers
  • + Sales
  • + Positioning

AFMEDIA client logos

+50 SMEs and freelancers have trusted my services

Google Ads campaign performance dashboard with conversions on the rise

Real business goals

Close, direct contact

No lock-in contract

Reports you can understand

★★★★★

"From minute zero he was fully committed to the project, with huge enthusiasm and a real drive to work. Our results have improved enormously with him! Very grateful."

Google Ads Expert in Barcelona

Montse, The Bath Point

Àlex, Google Ads expert in Barcelona

Connect with customers who really want what you offer.

Àlex
Google Ads Expert in Barcelona

Campaigns completed

Years of experience

Do you want to increase your sales on Google?

I'm Àlex, Google Ads Expert in Barcelona. With my campaigns I have helped dozens of companies to increase their sales.

With my campaigns, you can:

Show your ads to users who are really interested in your products or services based on keywords.

Convert more visitors into potential customers.

Generate more traffic to your website.

Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona
Google Ads Expert in Barcelona

★★★★★

"Working with Alex has been a real success. Beyond his professionalism and knowledge of Google Ads, what I truly value is his closeness, his commitment and the way he adapts to the project with sensitivity and strategic vision. You can tell he enjoys helping and puts his heart into what he does. Thank you for your support, your clarity and for driving Atelier Carrillo forward with such dedication. A luxury to have you on board!"

Logo Atelier Carrillo

Irene, Atelier Carrillo

I am not a Google Ads agency, nor do I pretend to be. I provide a 100% customised freelance service.

Google Ads Shopping

Shopping ads are an effective way to promote your ecommerce products. Customers type in the product they are looking for and your products appear in the first positions so that they can buy them.

Added value generation

I don't just chase clicks. I work on how your brand is perceived online and position your business as the preferred option in your sector.

Web Experience Optimisation

Design is essential, but it is not enough. My goal is to help you improve your website so that it converts. It must be easy to use and the information must be relevant to visitors.

Results from businesses I work with

Eight projects in different sectors. Each one with its own goal and the figure that best explains what changed.

Online store for photography backdrops

Fondos para Fotógrafos

+154%

Return on their ad spend

Advertising success story of Fondos para Fotógrafos, online store for photography backdrops

We tested audiences and ads and kept only those returning more than 300%. The best-defined audiences brought back five euros for every euro invested.

ReturnEvery euro invested returns more than double

Ad spend28% lower, with almost twice the sales

WorkTargeting and campaigns

Online store for shower screens, sanitaryware and bathroom furniture

The Bath Point

+143%

Online sales compared with the same period last year

Google Ads success story of The Bath Point, bathroom furniture showroom

The jump came from measuring better, not from spending more. We rebuilt conversion tracking so the campaigns learned from real purchases, not from carts or unfinished checkouts.

ReturnFrom €2.75 to €6 per euro invested

Ad spendOnly 11% higher

WorkTracking and Google Ads

Home veterinary service in Barcelona

VetaDom

+40%

Monthly leads with almost the same ad spend

Google Ads success story of VetaDom, home veterinary service in Barcelona

Twelve months fine-tuning their Google Ads search campaigns. We helped shape the new website so people arriving from an ad can get in touch easily, and we track every call, WhatsApp and email.

Cost per leadDown 25%

WorkSearch campaigns, website structure and tracking

Online store for leather, hides and accessories

Curtidos García

+86%

Online sales compared with the previous year

Google Ads success story of Curtidos García, leather and hides

We focused Google Ads on their best-selling products to appear in front of people already searching for these materials. We also improved the buying process so more visits ended in an order.

ContextGrow online sales

WorkWebsite improvements and Google Ads

Swing dance school in Madrid

Animal Jazz

100%

Of the places for new students, filled

Student acquisition success story for Animal Jazz, swing school in Madrid

A campaign to reach people in Madrid keen to learn swing. The cost per interested student was low, so the budget kept the pace up throughout the enrolment period.

ContextFill the places on the new course

WorkStudent acquisition

Live music for weddings and events in Madrid

So What Music

1st year

A profitable business from its first year

Google Ads success story of So What Music, musicians for events in Madrid

I chose only keywords able to bring leads and a return. I also planned the landing pages and a website structure designed so that every visit asks for a quote.

ContextNew project, no previous account

WorkGoogle Ads, CRO and landing pages

Organic hair salon in Gràcia, Barcelona

Spatium

×2

Appointments compared with the previous period, without ads

Local ads success story for Spatium, organic hair salon in Gràcia

The goal was not to reach lots of people. It was to reach clients who care for their hair naturally and live or work nearby. Ads designed for them, within a short radius around Gràcia.

ContextWin new clients who fit the salon

WorkLocally targeted ads

Online mailbox store of the Bucofi group

Buzones Bucofi

+70%

Online revenue compared with the previous period

Google Ads Shopping success story of Topbuzones, community mailboxes

Campaigns aimed at people who had already decided to buy a mailbox. We worked on the website and product pages, and fixed tracking to optimise on real sales.

ContextIncrease online sales

WorkSearch, Shopping, website and tracking

Sectors I have worked in

Businesses and brands that already run their Google Ads with me.

Cafés

Ecommerce

Food

Hotels

Hospitality

Wellness

Health

Cosmetics

Beauty

Veterinary

Real estate

Lawyers

Events

Dance schools

Music

Art

Photography

Home

Interior design

Tourism

NGOs

How do I run your campaigns as a Google Ads expert?

If you want your advertising campaign to be successful, it is not enough to create and launch it. The success of an advertising campaign is based on three pillars.

Àlex, Google Ads expert, during an interview

Before I invest a single euro, I make sure your campaign has the right ingredients to succeed

A clear and direct message

That conveys the value of your product or service.

A seamless experience

That makes contacting you or buying easy.

Eye-catching, relevant ads

That capture the attention of your target audience.

Hands typing on a laptop

This is CRECE, my method to keep your budget away from low-quality traffic.

CRECE means "grow" in Spanish. I cannot guarantee absolute success, but I will give you the tools you need to multiply your chances of success tenfold.

My way of working with you is divided into these stages:

Control from the start

We begin with small, measurable campaigns. Precise targeting, filtered audiences and keywords with real intent.

Review and test with data

Nothing is left to chance. I test creatives, copy, schedules and devices, and judge every decision by its impact.

Expand only what works

What works, grows. What doesn't is optimised or stopped. Every euro has a purpose.

Consolidate what delivers

I group the effective campaigns to scale without losing control or performance.

Evolve constantly

The market changes and so do users. That is why your campaigns evolve with you and stay profitable in the long term.

«I have worked with Àlex since 2019. Very professional in every way. It is important to work with a professional like him if you have a business and need a good image and good ads to catch the attention of new customers. 💯 Recommended 💪🏼💪🏼💪🏼💪🏼»

— Sonia, Fisiomoviment

Tailored pricing for Ads 

Standard

Up to €2,000 ad spend per month

Includes 1 platform

From €495 + VAT

Campaign on Google or Instagram or Pinterest

No lock-in contract

Web experience audit

Advanced analytics review

Campaign creation and management

Optimisation of results

Monthly report + 15-day trend

Advice and support included:

Added value generation

Results-oriented website structure proposal

Sales funnel and loyalty optimisation

Improved attributes for the Google Maps local extension

Structure proposal for landing pages

Funnel process optimisation with CRM

Sales script proposal

✦ Advanced

€2,000 to €5,000 ad spend per month

Includes 2 platforms

From €725 + VAT

Campaigns on Google and Instagram or Pinterest

No lock-in contract

Web experience audit

Advanced analytics review

Campaign creation and management

Optimisation of results

Monthly report + 15-day trend

Advice and support included:

Added value generation

Results-oriented website structure proposal

Sales funnel and loyalty optimisation

Improved attributes for the Google Maps local extension

Structure proposal for landing pages

Funnel process optimisation with CRM

Sales script proposal

Full Funnel

Advanced campaigns across several platforms for budgets > €5,000/month

From €1,490 + VAT

Advanced campaigns on Google and Instagram or Pinterest

No lock-in contract

Web experience audit

Advanced analytics review

Campaign creation and management

Optimisation of results

Monthly report + 15-day trend

Advice and support included:

Added value generation

Results-oriented website strategy

Sales funnel and loyalty optimisation

Improved attributes for the Google Maps local extension

Structure proposal for landing pages

Funnel process optimisation with CRM

Sales script proposal

Consulting and support

I don't just review and optimise your campaigns. I guide you step by step so you understand how they work, make informed decisions and learn to manage them yourself without depending on anyone. I work with you so you gain confidence, clarity and lasting results. It is a service designed for agencies, in-house teams or professionals who want full control of their Google Ads account.

Includes technical set-up, hands-on training adapted to your business and a questions session. I deliver the recording and the transcript. I can support you on a one-off basis or join monthly, quarterly or every six months, depending on your needs.

€100/h + VAT

What is it like to work with me?

Google Ads Expert in Barcelona

Sophie, Sofía Compte Abogada

Alex is a professional from head to toe and, on top of that, a lovely person. It is a real luxury to count on someone so committed, willing to truly help you and to drive your project forward with enthusiasm and dedication.

Thank you so much, Alex, for believing in my project and helping me make it real!

Google Ads Expert in Barcelona

Montse, The Dawn Beat

Àlex has helped us a lot with our business. Alex is super professional and always finds the best way to help us achieve our goals. I recommend him 100%!

Google Ads Expert in Barcelona

Albert, Albert San Martin Paniello

Alex helped me a lot with a good Ads strategy for my company. Creativity, targeting and investment guidelines that helped me reach my goals and improve results.

Google Ads Expert in Barcelona

Carla, Animal Jazz

Our experience with Àlex has been and still is really good. He helped us turn the business around at a very complicated and critical time (after the Covid crisis). And what started as a one-off collaboration has become a key piece of the puzzle. Besides, working with him is great: he is kind, efficient and knows how to listen and adapt to what you ask. A 100% RECOMMENDED investment. Thank you, Àlex!

Google Ads Expert in Barcelona

Sandra, Polo Pelo Studio

I have been working with Alex for many years!! He is a star 🤩 easy to work with, and his FB campaigns bring me more clients every day. I recommend him 💯…

Google Ads Expert in Barcelona

Carlos, VetaDom

We are delighted with AFMEDIA's work. Since they started managing our Google Ads campaigns we have noticed a huge change: more visits, more interested customers and much better results overall.

Google Ads Expert in Barcelona

Lis, Felicidad Financiera

I highly recommend working with him and trusting all his advice! He is a great professional.

Google Ads Expert in Barcelona

Lucía, Black Bottom

We love Àlex! Highly recommended if you need help increasing your business's visibility through social media and your website.

Google Ads Expert in Barcelona

Claudia, Groovy Relocation

Alex is great! Professional, polite, approachable, kind, patient, understanding and very available. The Google Ads campaign has worked really well. In fact, it started delivering good results from the first week, when it normally takes much longer to get quality leads! He is always available to answer questions, give guidance and bring ideas. He doesn't limit himself to Google Ads: he also offers a strategic view and consulting. You can tell he has experience and knowledge in different areas. Thank you so much! I hope to keep counting on you for a long time.

Google Ads Expert in Barcelona

Víctor, So What Music

A truly great professional. Àlex has grown my business exponentially and keeps looking after it day after day. 100% recommended.

Google Ads Expert in Barcelona

Manuel, Puchero Estudio

Àlex is our expert in marketing strategy and in Facebook, Instagram Ads and Google Ads campaigns. He is a professional with a great capacity for analysis and problem solving, and he has helped our online store gain more visibility and better conversions. He is also a good communicator and we really feel he understands our business and our needs perfectly as they arise. We have run national and international campaigns and achieved a great return on investment. He is a completely trustworthy person and we strongly recommend his services.

Google Ads Expert in Barcelona

Simon, Ari & Simon

Google Ads Expert in Barcelona
It was great to work with Alex from AFMEDIA. Really clear and professional service and very helpful in growing our business. Thank you for all your help!

Google Ads Expert in Barcelona

Ana, Semon

I was lucky enough to have a consulting session with the great Àlex, and I couldn't be more grateful. Beyond his great professionalism, he stands out for his commitment, his constant follow-up and a close manner that builds a lot of trust. The quality of his work is unquestionable and, best of all, you notice the results from the very first moment!

Without a doubt, it is worth getting to know his talent and making the most of everything he can bring.

Google Ads Expert in Barcelona

Beto, PHP Ninjas

I always recommend that my clients have a meeting with Alex. Professional, realistic (a rare trait in online marketing), with great experience and a polished method that works to improve the sales of any online store.

Start generating results!

Tell me about your project and I'll explain how I would apply my method to get a positive return.


Laptop with Google open on a desk

Frequently asked questions

What is the daily budget I should spend on Google Ads?

Budget is an essential component of a successful advertising campaign.

In general, a daily budget of 25 euros or more is recommended for regional campaigns and 50 euros or more for national campaigns. If you have a local business, a daily budget of 7 euros or more can generate results. However, the ideal budget will depend on several factors, such as:

  • The product or service you sell: More expensive products or services require a larger budget.
  • The sector you are in: More competitive sectors require a larger budget.
  • The profit margin you have: The higher your profit margin, the more budget you can invest.
  • The goals of your campaign: If your goals are ambitious, you will need a larger budget.
Who is going to design the Google Ads creatives?

My management strategy includes the monthly creation of attractive and effective, yet basic, content. This content is template-based, allowing us to provide a fast and cost-effective service.

If you need more customised content, we can work with a trusted designer to create it for you. This way, you can get the content you need to achieve your goals without having to invest too much time or money.

Which is better: Google Ads, Instagram Ads or Facebook Ads?

Choosing the right marketing channels is essential to the success of your business. The most effective channels will depend on your industry, your product and your target audience.

Here are some tips to help you choose the right marketing channels:

  • Know your target audience.
  • Define your marketing objectives.
  • Assess your resources.

Once you have considered these factors, you can start testing different channels.

Choosing the right marketing channels is an important part of any marketing strategy. By taking the time to research and test different options, you can find the channels that will help you achieve your marketing goals.

How is Google ad spend billed?

Google advertising campaigns will be billed by the platform. I will send you a quarterly statement of charges.

How are the results of AdWords campaigns presented?

Regular analysis of your campaigns is key to measuring their performance and improving results.

Every month I send you a report with your ad spend and the return, together with the trend of the last 15 days.

If you want more detail, I can also set up a dashboard with 7, 30 and 90-day windows.

Do I need a landing page for my Google campaigns?

An effective landing page is the cornerstone of any advertising campaign.

A landing page is a web page designed to attract visitors and convert them into leads or buyers. It should be simple and straightforward, and should guide the user to take the desired action.

How long do I have to keep the ads active?

Long-term performance is critical to the success of any advertising campaign.

This is because the advertising algorithm and ads need time to learn and adapt to the audience, and to generate a meaningful impact.

In addition, it is important to update the ads on a monthly basis to keep the audience's attention and prevent the algorithm from becoming saturated.

In my opinion, long-term ad campaigns are more effective than seasonal campaigns, as they have more time to generate results.

Why choose a Google Ads expert?

Choose a Google Ads expert for your business because they will help you:

Achieve your marketing goals: A Google Ads consultant can help you create ad campaigns that are aligned with your marketing goals, such as increasing traffic to your website, generating leads or sales.

Save time and money: Managing Google Ads campaigns can be a complex and time-consuming task. A Google Ads expert can help you save time and money by optimising your campaigns and making sure they are running efficiently.

Get better results: A Google Ads specialist has experience and knowledge of Google Ads that can help you get better results with your campaigns.